Constantly feeling the pressure to post on social media can sometimes feel like banging your head against a brick wall. Getting no where and feeling like a failure for not being able to plan in 12 months of content like everyone keeps talking about.
Well there may be two reasons why you’re feeling like this.
One because maybe you aren’t supposed to plan out all of your content. If you work better organically and in the moment when you are inspired by something you have seen or heard you can’t plan that kind of content. Simple as that.
And two because you aren’t clear on what is you are actually selling. So you don’t know what message it is you need to put out.
Two leads into one, once you are clear on what you are selling you can plan in your sales and educational content, and then add in the rest organically.