We all avoid something every day, going out in the rain, our overly chatty neighbour that we just can’t escape from… being tempted by ALL the chocolate.
Some avoidance is good – but in business more often than not the thing we are avoiding is actually doing us harm.
- Avoiding doing our accounts – so we don’t have a clear picture of what is working and what isn’t
- Avoiding being visible – so we don’t get the sales we want
- Not asking for the sale – I don’t need to spell that one out to you!
There are many reasons why we don’t do these things, maybe we just don’t like them, they don’t make us happy, they are beyond our skillset, so we push it to the ‘tomorrow’ list and ignore the fact we know we are self sabotaging.
But if you want your business to succeed you need to look closely at your WHY, Why are you not doing it, so you can get help to fix it. Either by outsourcing it, getting some training on it, or if it is a mindset problem, getting some coaching and working on your own blocks.
You need to be honest with yourself so you can move forward and avoid the unavoidable disaster that is avoidance! (I know, I know that last sentence, but I couldn’t help it )
What are you avoiding in your business and how can you correct it?